Yesterday, I posted a short list of knitting blogs I like and follow
regularly and while I was compiling the list, I started thinking about what
keeps me reading a blog. I realized
there are a few basic things that make a blog appealing to me and so I try to
incorporate those things into my own blog posts. So, below is my humble attempt at some tips
to attract and keep people reading your blog.
Have a sense of humor – I’m not kidding. Laughter is good medicine. Witty sarcasm is okay, self-deprecation is
very acceptable (as long as you’re not shooting for martyrdom), but crudeness
is usually not that attractive and makes people uncomfortable unless you're a teen-aged boy. I'm not sure many teen-aged boys read knitting blogs. I could be wrong, but I don't think so.
Be informative – Some blogs offer more technical information
than others, but every knitting blog should offer some constructive
knowledge on a semi-regular basis. But be warned, if you’re
going to wax eloquent about a technique, make sure you know what you’re talking
about. If you’re offering merely your
opinion on something, then say so. And
keep in mind that no one likes a know-it-all.
I know a lady who [thinks she] knows it all. I don’t like her. She’s not a knitter. I’m glad.
Post more than once in a blue moon – A blue moon is a rare
occurrence but your blog posts shouldn’t be.
There’s nothing worse for me than reading a good blog and looking
forward to the next post and then…nothing.
It makes me blue. Like the
moon. But more often.
Proofread!
Proofread! PROOFREAD! – Their is
nuthing mor distrakting thn a porely writtun poast. Look, a typo will inevitably slip past you
once in a while, but if your every post looks like it was written by a
second-grader, say goodbye to potential readers. If grammar and spelling isn’t your thing but
you really want to blog, hire someone to proofread your posts for you. They’re out there. I’m available. And I’m affordable. I’ll work for money, chocolate, coffee, or yarn, but not necessarily in that order.
Gratuitous cute pet photo The Husband took this one |
Use photos – As engaging as some bloggers are sans pics, good photos just ice the cake.
I’m still working on this one.
When it comes to taking a simple picture of something I’ve made (or
anything else for that matter), I totally stink. I’m hoping 2013 brings an improvement for me
in this area. I may take a class. Of course, if you also stink at taking pictures,
you can ask someone you know who is a good photographer to take them for you. The
Husband takes good pictures, but I'm not often able to transmit my vision for a
particular photo into his brain and I'm Type A enough to be thoroughly unsatisfied with anything other than what I've envisioned in my little noggin. Hopefully, I’ll get better at making my photographic visions a reality. Oh, and I almost forgot. If you have a cute pet, stick in a gratuitous
photo of them from time to time. It
can’t hurt.
Provide the missing link – The URL, that is. There’s a web site for practically everything
these days and you should provide a link to further information for your
readers, especially for patterns, yarns, and designers you mention. And if you’re quoting someone else, give
credit where it is due.
Ask for feedback/comments – I forget this sometimes and when
I do remember, I don’t always get any responses, but at least I’ve left the
door open. If you like a blog post or
have something to contribute to the conversation, then comment! I can only speak for myself here, but I LOVE
it when people comment! This brings me to…
Make it easy for folks to comment – I’ve had trouble in this
area because my blog platform forces people to choose how they want to respond
(via Gmail account, anonymously, URL, blah, blah, blah) and it doesn't always work correctly. They can’t just type and hit submit, which
annoys the crap out of me. I hope to
eventually move to a platform where this isn’t an issue. Until then, I’ve tried to give as much
direction on the blog as possible as to how to comment. But as annoying as my comment procedure is,
I’ve actually tried to post on sites where not only did I have to provide
everything but a blood type, but then I had to use one of those horrid “type
the letters you see in the image” thingies.
You know the ones, where they take a nonsensical word and twist it into
an unrecognizable image or two and force you to guess. This never works for me the first time (is that an "m" or an "r" next to an "n"??) and
quite frankly, by the time I’ve tried twice, I’ve gone off the idea of posting
anything on that blog. I understand not
wanting those evil, mindless “bots” to post stuff on your blog, but unless you’ve already had a
problem with this, I beg of you, don’t make me type what I see in the
image! Puh-leeeeze??!! And one more word about comments…
Respond! – I don’t know about you, but when a blogger asks
for comments but then never responds to any that have been made on their
blog, it makes me wonder if they even read them. Unless you’re receiving hundreds of comments
a day (I could only hope), which of course would make it impossible to answer
them all, you should respond with something
to the comments people leave. You don’t
have to write a book, but responding shows people that you are actually
interested in their comments. And then
speaking of writing a book…
Don’t write a book – Blog posts that are too long (like this one) will not
be read. An occasional novella is one
thing, but if each entry takes forever to read, you’re posting too much at
once. Try splitting it into two
different posts. Then you can post twice
as often. See how cool that is? :o)
Really, this can all be summed up with the idea “Blog unto
others as you would like them to blog unto you.” Think about what you like to see on a blog
and then wash, rinse, repeat. Think
about what you don’t like on a blog. If
it annoys you, it will probably annoy someone else.
That’s my two cents worth.
Or maybe a penny. But a shiny
one.
*** *** ***
Any other tips out
there?
If you have a cute pet wearing one of your projects, or like my kitten, just trying to "help", those pictures are good, too! I'm not really Anonymous, but I can't figure out how to comment without getting yet some other new internet id. Addressing your point about commenting. That is why I had commented on your FB link before.
ReplyDeleteLisa Shockley
Oh, I've seen some really cute photos of pets "helping" and you're right, they are so cute! My pets, on the other hand, aren't allowed to get near my yarn. Neither what they'd do with it, nor my reaction to it, would be cute... : )
DeleteThis is a great list of blogging tips, Lisa! I am going to copy it into Evernote for permanent reference. I am paranoid I will let a typo or grammatical error slip through, so read and reread my post several times before hitting publish. Still, oversights happen. When I blog while traveling they happen more than usual and I just have to hope my readers will understand.
ReplyDeleteI love your gratuitous cute pet photo! As you know, I have been known to resort to this myself on occasion. :-)
I know what you mean about grammar and spelling paranoia. I read my posts several times before I publish. I have the hardest time when I'm using my iPad instead of my laptop. It "auto-corrects" things I'd just as soon it didn't mess with!
DeleteFergus and Jenny are adorable!
Yes, auto-correct and I have a love/hate relationship. That's why my travel posts are sketchy. I use my iPad when I am away and it is so much easier for mistakes to slip through. Sometimes those mistakes can, in one word, turn a family friendly blog into an X-rated one. :-)
DeleteRight?! Speaking of auto-correct, if my iPad had its way, Fergus's name would be Ferguson... ;-)
DeleteThanks for visiting my blog! I see we like some of the same knitty bloggers, which is always a good sign! I'll be back for sure!
ReplyDeleteThanks for the comment and for reading! : D
Delete